The Barn Quilt Croft [Working Title]

STARTED: 10/18/2026

The Barn quilt Croft is a working title for the business as a whole. I know the website is kitschy craft club. That will be a specific range of events. When I am able to expand, I hope to have land and build a full farm, which will be the barn quilt Croft. For right now, this is going to be an all-encompassing plan and inspiration board for the ultimate dream- a non-profit learning/event farm that allows people to slow down, be creative and learn heirloom and dying skills.

What is the Barn Quilt Croft?

Seasonal Events

Kitschy Craft Club

What will be in the Barn Quilt Croft?

The Red School House – Classroom for All

The Homestead – The Caretaker’s Space/Community Area

The Farmstand – The General Store

Garden(s)

Resting Oak Tavern

Event Barn

Crafters Nooks

Cabins

Non Profit Business Plan 

Purpose 

The purpose of this business plan is to establish a social environment while showcasing the expected operations, goals, and mission over the next five years. The Non-profit was founded by Jessica Stephens. 

Introduction 

The Barn Quilt Croft is a start-up non-profit  created to increase welfare and awareness of how things are made and preserving skills being lost to time and technology by fostering community through education and creativity to appeal to young families and young adults. The organization is located in Vail, Az. 

The outlook for the future of Vail  and rapidly growing. (The Non-Profit organization will launch on [DATE].)    

The Barn Quilt Croft strives to share dying art forms and heirloom skills in an engaging way while encouraging the community to slow down and foster creativity. 

Problem/Need 

There are no social non-profit organizations in the area that provide engaging entertainment nor a way to share skills that people can take with them into the future. 

The area needs a non-profit organization providing engaging ways to learn and foster creativity while interacting with peers in a casual way. As well as a way for people to interact with skills not seen in everyday life. 

Solution 

The Non-Profit Business will solve this problem/need by giving people a physical location and resources to learn not only creative projects, but life skills as well. 

The Non-Profit Business will solve this problem by developing a variety of engaging social events, activities and classes to bring people together and being creative while teaching them where the simplest items come from. 

The Non-Profit Organization will provide accessible, affordable and entertaining classes, events and resources to the community to get people off phones and learning about heirloom skills. 

The Market Size   

(In this section search online for a few statistics that show the industry size.)  

(Example 1: taken from https://nccs.urban.org/publication/nonprofit-sector-brief-2018#giving-amounts 

Non-Profit Organization’s Facts at a Glance (always adds a source or footnote) 

• Approximately 1.56 million nonprofits were registered with the Internal Revenue Service (IRS) in 2015, an increase of 10.4 percent from 2005. 

• The nonprofit sector contributed an estimated $985.4 billion to the US economy in 2015, composing 5.4 percent of the country’s gross domestic product (GDP). 

• Of the nonprofit organizations registered with the IRS, 501(c)(3) public charities accounted for just over three-quarters of revenue and expenses for the nonprofit sector as a whole ($1.98 trillion and $1.84 trillion, respectively) and just under two-thirds of the nonprofit sector’s total assets ($3.67 trillion). 

• In 2017, total private giving from individuals, foundations, and businesses totaled $410.02 billion (Giving USA Foundation 2018), an increase of 3 percent from 2016 (after adjusting for inflation). According to Giving USA (2018) total charitable giving rose for the fourth consecutive year in 2017, making 2017 the largest single year for private charitable giving, even after adjusting for inflation. 

• An estimated 25.1 percent of US adults volunteered in 2017, contributing an estimated 8.8 billion hours. This is a 1.6 percent increase from 2016. The value of these hours is approximately $195.0 billion.¹ 

Leadership & Management 

The Board of Director’s is comprised of individuals whose backgrounds consist of [YEAR’S EXPERIENCE IN NON-PROFIT INDUSTRY].  

Jessica Stephens, Founder – Ten years of fundraising experience for independent non-profit events. Found a passion for heirloom skills when she began her for-profit Business, Fabled Reverie, and wants to bring that love to the community, giving people a place to go learn, create and uplift. 

Funding   

We have an unknown amount of funding needed over the next year for legal fees, land acquisition, renovation, furniture, equipment, supplies, building an event area and marketing. 

Organizational Structure

Legal Structure 

Legal structure of The Barn Quilt Croft will be a 501(c)(3), LLC. 

Founded 

[MONTH, YEAR] 

The Organization’s Founders 

The Company is founded by: 

Jessica Stephens, Founder – Ten years of fundraising experience for independent non-profit events. Found a passion for heirloom skills when she began her for-profit Business, Fabled Reverie, and wants to bring that love to the community, giving people a place to go learn, create and uplift. 

Location(s)   

 There is no specific place for the non-profit as of 10/20/2026, but we are looking for bare land in the town of Vail. As well as working with businesses in the community to host events and classes.

Hours of operation 

[DAYS AND HOURS OF OPERATION] 

Mission  

The Barn Quilt Croft’s mission is to build community through education and entertainment using the arts and skills being lost to technology and time. 

Making learning fun and accessible to the community. 

Vision 

The Barn Quilt Croft will be known for providing a place for people to come together as a community to create through fun and learning. As well as being a place for resources on physical skills and trades. 

Company Summary 

Non-Profit Description  

The Barn Quilt Croft will be a place to both educate and entertain the young families and adults in Vail through affordable events, activities and classes.  

Barn Quilt Croft will focus on providing resources and preservation of heirloom skills and trades at risk of falling out of favor. To accomplish this we will host regular events, classes and activities for families and young people to affordably access. Barn Quilt Croft will provide a cozy, inviting atmosphere with the families and young adults of the community in mind and get people to unplug from technology. The Non-Profit Organizations goal is to be a place people can come as families or individuals to learn and be entertained by heirloom skills and creativity without worrying about excessive price. 

Barn Quilt Croft will seek volunteers that have a strong background in dying art skills, unique art skills and/or trades. 

Services 

The Non-Profit Organization will provide the following services:  

• Classes  
  • Natural color dyes 
• Edible in the Desert 
• Wood burning 
• Embroidery 
• Events for people to be entertained 
  • Drive-in Movie/Movie nights 
  • Food Festivals 
  • Trading markets 
  • Craft Book Club 
• Physical Activities 
  • Workshops – places to create or rent 
    • Kiln 
    • Wood shop 
    • Welding/metal working 
    • Fiber Art 
  • Shopping – small store for people to buy goods created on property 
• Community outreach about life skills 
  • High school/teen centered classes 
  • Mini Library to trade used books 
  • How to Books at you can check out to learn skills  

The Services will focus on combining education and entertainment to encourage creativity and personal growth. Barn Quilt Croft benefits the Vail in growing and fostering a community focused on uplifting the young people while giving them a place to create and try new things.  

Here is an example of the Classes:  

Life-U a series of classes that teaches you basic life skills that aren’t common to learn anymore (Home Economics). 

• Free for high school/college students w/ID 

• Skills: money basics, mending, meal planning on a budget, laundry w/o a washer/dryer 

Single classes on fiber arts like wool dying, and spinning allowing people to see where yarn comes from. Or classes on bread making. 

Here is an Example of the Events: 

Family Movie night where families can come, buy snacks and have a nostalgic evening sitting on the floor of a school house watching a movie they might have grown up with or experience a movie with their family. 

Crafting Book Club where you can bring your crafts or purchase a DIY kit to play with and enjoy listening to an audio book while you work and/or socialize with your community peers. 

Images   

[Insert any additional images here of the Non-Profit Organization] 

Revenue & Donations 

Barn Quilt Croft will be through donations, partnerships, sponsorships, class/event entrance fees, and sales. All profits, revenue, sponsorships, donations, surplus, etc. will go back into the organization each year as the business is a non-profit.  

Goals 

Barn Quilt Croft has established goals to fulfill its objective of operating and growing this business establishment: 

• Create a Board of members 

• Build a schoolhouse-like building to host classes and events 

• Build a community garden in collaboration with the community 

• Get 3 business partnership/sponsorships 

• Get $250,000 in donations from community business and private donations  

Milestones 

Barn Quilt Croft expects to achieve the following milestones: 

Date	Milestone
[DATE]	Finalize land purchase
	Start hosting classes to pay for location
[DATE]	Design and build out Barn Quilt Croft schoolhouse
[DATE]	Open a Community Garden
[DATE]	Launch Barn Quilt Croft with First Event
[DATE]	Reach funding goals of $ 180,000

Keys to Success 

(Pick 3-5, such as:  

• Be pro donor support and share our success with them 

• Have multiple streams of funding support 

• Open to what the community will need  

• Sustained interest in the mission by the community 

Competition & Competitive Analysis 

Competition 

Competition in the local area is sparse given the rural nature of Vail. And getting into place early will help to build credibility as the community expands and grows. 

Competitive Advantages   

Barn Quilt Croft will have several competitive advantages including: 

• Variety of classes 

• Ability to travel to engage with the community 

• More variety of services 

Management Summary 

Organizational Chart  

Leadership Team Roles    

Any organizations success stems from the skills, commitment, and vision of the individuals who oversee it.  

• Executive: All leadership positions, including key committee chairs; provides oversight to all board activities. 

• Chair/President: Oversees the work of the entire board and committees, leads meetings, ensures adherence to bylaws, prepares Chair-Elect. 

• Vice-Chair/President: Support and back-up for chair, usually the Chair/President-Elect. 

• Treasurer: Compiles and shares budgets, financial statements and other financial information, acts as signee for bank accounts and large checks.  

• Secretary: Maintains records of board discussions and actions and makes info available to others.  

The board members recognize that in any growing organization that Leadership often has to fill more than one role.  

The Non-Profit Business will be having a Board of Directors and a Program Director [INSERT BOARD MEMBERS’ NAMES]. 

Management / Key Roles  

[N/A as of 10/20/2026]

Management Summary  

Barn Quilt Croft recognizes that in any growing organization management personnel often have to fill more than one role. As a result, a gap or gaps may exist until Barn Quilt Croft is developed enough to have a specific person for every task required. Barn Quilt Croft currently has everything covered and feels confident that each task is being handled competently by management and volunteers.  

Barn Quilt Croft has a board and a team that has considerable experience together and shares knowledge in many different fields of business and in life.  

Staff & Volunteer Plan 

Management has adopted an effective interview process designed to staff the Non-Profit organization with highly qualified people for each position. Each applicant will be rated and evaluated according to a pre-defined set of standards designed for each position. Background checks will be utilized for designated positions. Recruiting efforts will always center on referrals. 

Barn Quilt Croft knows that having a personnel plan is in good proportion to the size of the non-profit organization. The staff will include both full-time employees and part-time employees, who will work various shifts based on peak hours and need.  

Staff Positioned Planned 

In order to execute on the Barn Quilt Croft needs to perform many functions including the following: 

• Setting goals and objectives of the non-profit  

• Developing programs and services  

• Managing financial risk of the non-profit 

• Advocating for non-profit’s mission & vision 

• Fund raising and donor’s support 

Demographics 

Vail demographics profile² 

Statistic	Vail, AZ
Population	15,910
Population density (sq mi)	561
Median age	40.3
Male/Female ratio	1.1:1

Target Market 

Barn Quilt Croft will focus on donors and supporters such as, private donors and businesses in the community, that want to participate in helping in our organization’s cause. Also including the people we’ll target to use the organization: young families and young adults wanting to learn the skills and socialize with others. 

Marketing Strategy 

Barn Quilt Croft will focus on maintaining quality and establishing a strong identity in Vail. The focus in marketing will be to increase individual awareness in the surrounding area and find business that will sponsor the cause. The Board and leadership team will direct all of the marketing efforts toward the goal of explaining who Kitschy Craft Club is and what it does. Kitschy Craft Club will execute the concept so that social media and word of mouth will be the main marketing force.  

Marketing 

Barn quilt Croft will utilize several marketing methods include the following: 

• Social Media Content 

• Creating educational content to generate buzz 

• Sharing the journey with the public 

• Having a blog to help educate the community 

• PR Events 

• Word of Mouth 

• Business cards 

• News paper ads 

• Website design 

Web Plan   

Barn Quilt Croft 

URL: N/A

Barn Quilt Croft understands the importance of a website and online information about the services that are offered.  

It will be the virtual business card and portfolio for the organization, simple, informative, and well designed. The site will offer the services that are available and contact to reach the staff, at Barn Quilt Croft. Barn Quilt Croft will also have a social media account to let individuals interested in the services.  

Marketing Programs 

Social Media is Key: With social media becoming one of the main forms of marketing for many organizations, effective outreach strategies are incredibly important.  

A good outreach strategy will be incredibly effective.  

Creating the Team 

The Non-profit will create a team: donors, partners, sponsors, volunteers and members. The Non-profit will engage in fundraising through class/workshop fees, and partner events. 

• Community Awareness  

• Website 

• Media 

• Social Media 

• Promotional Materials 

Public Relations 

• Develop press kit 

• Distribute press release to local media  

• Build media relationships  

• Develop and distribute success or need stories to the media  

Vision Focus 

1. Engaging the community in creative activities that grow individuals and social interaction 

2. Preserve and educate people on the importace of heirloom skills and creativity. 

3. Engage communication in the Vail schools to help grow students creativity 

Target Focus 

1. Expertise in the arts like heirloom skills and unique art forms 

2. Educational experiences and social events that foster creativity and interaction 

3. Excellent relationships with donors, partners and the community 

Positioning  

Barn Quilt Croft takes the position that its primary role in the community is being a provider of edu-tainment and creative activities to engage the community. As well as cataloging and preserving the skills that built communities in the past. 

Funding 

$180,000  funding is needed over the next year for obtaining land, building a barn, renovation, supplies, marketing, equipment and hosting classes. Total costs will be $180,000 of which will be contributed by donors, partnerships and sponsorships 

Use of Funds/Costs  

Total costs are estimated to be: $180,000 

• Land (20% down payment): $32,000 

• Building/Renovation: $120,000 

• Technology: $3,000 

• Equipment/supplies: $15,000 

• Marketing: $1,000 

• Legal: $2,000 

• Working Capital: $7,000 

Exit   

Barn Quilt Croft is not looking to exit currently. 

Conclusion 

Thank you for reading. 

Barn Quilt Croft would like to introduce the non-profit to Vail, AZ.  

This business plan contains an overview of all the planning that is required for this non-profit. Location, staff, and services, etc. are some important aspects that the Non-Profit Organization will focus on. Plans for marketing, and human resources will be prepared as mentioned above. 

With the growing demand for experiences that engage, Barn Quilt Croft will leverage its proximity to the greater Vail area build a group of users and awareness of heirloom skills and art 

We believe that this concept will new experiences for the local community, as well as help preserve the concept of dying arts. 

Barn Quilt Croft believes that its prospects for establishing and continuing a successful Organization in this community are excellent.  

The Leadership team and Board seeks a relationship with donors and partners that can help Barn Quilt Croft grow into a vast destination for people to come to learn.  

Barn Quilt Croft values your time, and hopes that you’ve learned all about our value, mission, vision, goals and plans to make a difference.  

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